Drink for Life - the advert

This is our final peice for the breif. A 30 second television advert for the Drink for Life campaign.
We decided to make a hard hitting and emotionally stimulating ad.
By conducting primary research on people's views on tap/bottled water we realised members of the public seem to believe tap water is unclean and unsuitable to drink, and this is why they buy bottled water.
In response to this, we made our message, and created this:

Drink for Life.

A Contextual Studies brief has asked us to consider an arguement for or against a topic we feel passionately about. My group and I have chosen the subject "tap water". (My group is myself and three other Moving Image Design students, Chris Shone, Yurika Mitsumori and Alex Blomely).
Our mission is to label bottled water as irresponsible, and to cut down the frivolous consumption of it. And also to to promote the usage of tap water and "bringing your own bottle" when going out.

Firstly, this is the logo and slogan for our campaign:

Fates Funeral branding.

Once again I am working with Alex Blomely on this project.
We have set a brief by a thrid year Broadcast student who is making an interactive Murder Mystery programme set in the Victorian era. The programme will be aired on channel 1 on Rave on Air.

For more info about fates funeral visit : http://raveonair.com/programmes/fates-funeral-live-2.php

This is our logo design and D.O.G: